Advertising Shits in Your Head calls adverts what they are a powerful means of control through manipulation and highlights how people across the world are fighting back It diagnoses the problem and offers practical tips for a DIY remedy Faced with an ad saturated world, activists are resisting, equipped with stencils, printers, high visibility vests, and utility tools With case studies from both sides of the Atlantic, this book showcases the ways in which small groups are taking on corporations and states at their own game propaganda This international edition includes an illustrated introduction from Josh MacPhee, case studies and interviews with Art in Ad Places, Public Ad Campaign, Resistance Is Female Brandalism, and Special Patrol Group, plus photography from Luna Park and Jordan Seiler Inspiring practical Quick, easy read and it s a how to This book was ok The introduction was actually fantastic so I thought the book would be better but anyways the reason I am only giving this two stars is because this book primarily serves to introduce subvertising subverting advertising to the reader but does not do much else It downplays the potential negative legal risks that come with being caught subverting advertisement or committing acts of vandalism, but recommends that the reader take those actions Further, using isolated e This book was ok The introduction was actually fantastic so I thought the book would be better but anyways the reason I am only giving this two stars is because this book primarily serves to introduce subvertising subverting advertising to the reader but does not do much else It downplays the potential negative legal risks that come with being caught subverting advertisement or committing acts of vandalism, but recommends that the reader take those actions Further, using isolated examples in which subvertisers have not been punished does not really make for a compelling argument.Finally, the author uses many pictures probablythan 30 to demonstrate subvertising The problem is that many of these could be construed as bad advertising by the ad maker It is like this situation if you have to explain the joke, it s not funny Similarly, if I cannot tell that someone subverted an ad at first glance, is there any point The author does make note of this, but again minimizes the impact this might have on the movement.For what it s worth, I agree that advertising is far too pervasive in our society today but I do not think this book makes a strong case for subverting ads to combat their prevalence